Monday, January 7, 2013

Media Planning Manager

Department: Marketing and Strategy

Location:  Lagos

Job Description:  Research and implement industry best practices with regard to Communication via Mass Media
Promote and ensure the buy-in of the various functions in MTNN on Media related issues
Lead cross-functional initiatives to proactively ensure smooth implementation of all Media managements needs
Provide Support in Brand (& sub brands ) ArchitectureActively guide and influence the development of brand communication plans
Contribute to Brand Communication development
Oversee and coordinate Media strategy/implementation plans
Ensure plan integrity is maintained during implementation and ensure corporate negotiations are met
Manage monthly media expenditure control
Continuously review brand – media buying performance
Monitor campaign effectiveness via post campaign research to measure achievement of compliance and set objectives
Manage the Master brand and Market segments’ Media budget
Effect Media negotiations (often with Media agency)
Build and manage relationships with appointed Media Agencies
Monitor Market and media trends and identify strategic (new / impactful) media opportunities, as appropriate
Interface with the Media Monitoring agency
Monitor the invoicing and payment processes to ensure hitch-free campaigns and prompt agency payments
Provide the company/segments media overview
Input into Media budgets forecasts for Master brand, Consumer and Business Market segments
Control and manage the Media budgets of Consumer/ Business market segments and Master brand activities
Manage cross functional relationships
Develop organization-wide interpersonal skills and contacts
Develop MTNN Market research and strengthen its strategic partnership with Marketing team leaders, relevant Industry bodies and Media owners
Coordinate tactical media placements for all MTN N mass awareness campaigns
Job Conditions: Normal MTN working conditions. Frequent travels. Extended Working Hours.
Reporting To:  Senior Manager, Masterbrand
Required Skills: A first degree in any of the Social Science disciplines.
Masters in Business Administration.
8 years marketing experience on either the client or the agency’s side, which includes:
3 years as a Media specialist with full operational knowledge of Media Planning and Administrative software/ tools.
Brand management, project management.
Budget and people management.
Employment Status :  Permanent
Qualification:  other

Apply via MTN Careers